Trending Jewellery in India: What's New and Worth Buying (October 2026)

We're tracking 6,559 jewellery products across 13 Indian stores this month. The brands with the most choice are GIVA Jewellery, SAAGAH, suta.in, Aachho, trueBrowns. 97% of the range is on sale, by 43% on average.

Jewellery price guide

• Under ₹1,000: 792 products (12%)
• ₹1,000–₹2,500: 2,446 products (37%)
• Above ₹2,500: 3,321 products (51%)
• Prices run from ₹140 to ₹88,724, with half of everything under ₹2,599.

Buying tips: jewellery

• Fashion jewellery is usually brass, alloy or silver-plated — check the material line, and keep it dry to stop tarnish.
• Earring weight matters for long wear: jhumkas and chandbalis look best but heavy ones tire the ear by evening.
• Look for anti-tarnish or hypoallergenic notes if you have sensitive skin.
• Matching sets (necklace + earrings) usually cost less than buying the pieces separately.